THE PROBLEM
Revenue is leaving through traffic you approved.
Attacks aren’t arriving in obvious spikes anymore. They blend in – mimicking real users, passing detection, running quietly until the damage is already done. AI made this faster and cheaper to execute than ever, dropping the barrier to entry for anyone looking to exploit your systems.
The cost is real. Companies hit by bot attacks report losing an average of 45% of revenue. Stolen account sales alone generated $151M on criminal marketplaces last year. Most of that damage happened long before any fraud alert fired.
increase in bad bots
average revenue loss tied to bot attacks
of AI traffic comes from crawlers and scrapers

WHAT’S INSIDE
Bad signals break everything downstream.
- How modern automation is evolving across fraud, scraping, and abuse
- Why traditional detection is breaking down
- Benchmarks across retail, airlines, digital, hospitality, finance, and streaming
- The business impact of unreliable traffic signals
- What to expect in 2026

